Becoming Elektra: The true story

NEW BOOK FROM JAW BONE 2010.

Becoming Elektra is an account of Elektra Records in the Jac Holzman years from 1950 to 1973. It tells the story of Elektra's growth from a small independent folk label to a major multi-faceted hit making concern. Jac Holzman's role in founding and running the company is central to the story and his capacity for lateral thinking - that led to innovations such as the first-ever sampler album and a million-selling series of sound effects records - is a recurring theme. But the book is not just a story of one man's business success.